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A new identity for a Chase company

WePay is an online payment service provider that offers customizable payment solutions through APIs to platform businesses. They enlisted Havoc to modernize their brand identity.

+  Our role
Creative Direction
Identity System
Website Design
+  Collaborators
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We started by refining WePay’s wordmark, giving it simplicity and clarity. The brand’s blue and green colors were also updated, adding a more approachable and vibrant feel.

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The new identity system was expanded into web and mobile experiences, retaining a strong sense of visual simplicity throughout the designs.

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The new identity system was expanded into web and mobile experiences, retaining a strong sense of visual simplicity throughout the designs.

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